Clavent

From Event Engagement to Revenue Impact
2026-01-18 08:00 - 17:00 UTC
Events remain one of the most powerful ways to create high-intent engagement—when they are designed with outcomes in mind. This session brings together marketing and revenue leaders to discuss how they design, activate, and measure events that influence meetings, pipeline, and revenue.
Who Is Attending
This event is relevant for:

Demand and Revenue Marketing Leaders
Field and Event Marketing Heads
Sales Enablement and RevOps Leaders
Customer Marketing and Advocacy Teams

Participants typically operate at the intersection of marketing execution and revenue accountability.
Design for Conversion
Learn how events are being structured to move beyond attendance and into meaningful buyer actions.
Activation Playbooks
Understand post-event workflows that turn conversations into meetings, follow-ups, and pipeline.
Revenue Alignment
Discuss how marketing and sales teams are aligning around shared metrics for event success.
Agenda

Welcome & Context Setting
Why Events Still Matter in Complex B2B Sales
Designing Events with Revenue in Mind
Post-Event Activation & Measurement
Peer Use Cases and Discussion
Closing Thoughts

Future Event April
2026-07-28 08:00 - 17:00

August Meetup
2026-08-17 08:00 - 17:00
Register Now
