EMERGE 2020 – Martech Summit Powered by Clevertap

9:00 AM – 5:00 PM
September 5-6, 2020
Virtual

September 5, 2020 @ 9:00 AM – September 6, 2020 @ 5:00 PM

Emerge 2020 Martech Summit was a premier two-day virtual conference designed to equip marketing professionals with the strategic insights and technical knowledge required to thrive in a digital-first world. Powered by CleverTap and Gold Sponsor as Winkl, the event brought together over 1500+ leaders and practitioners from 10+ countries. It fostered high-level discussions featuring representatives from world-class organizations, including L’Oreal, Mastercard, Swiggy, Philips, Burger King, Hotstar and the State Bank of India, among others.

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Key Highlights

Immersive Virtual Networking
The event utilized a digital networking platform complete with virtual lounges and booths, allowing attendees to engage in real-time, one-on-one conversations with speakers, exhibitors, and fellow delegates to replicate the connectivity of an offline experience.

Actionable Global Insights
The summit provided a curated agenda focused on the latest marketing technology trends, featuring keynote sessions, strategic panel discussions, and case studies delivered by a diverse group of international thought leaders.

Interactive Engagement & Knowledge Sharing
Participants benefited from dedicated Q&A sessions and live interactive features, enabling direct dialogue with speakers and access to downloadable resources to help them apply new marketing technology frameworks immediately.

Agenda

  • • The Rise of Online Community: Entering The Era Of We
    • Using Chatbots and AI to Drive Engagement
    • Content Marketing in a B2B2C Environment
    • How to speak to your customers' subconscious and increase brand affinity
    • Following Digital Darwinism during a pandemic
    • Building your Marketing Technology Stack in 2020
    • Digital Customer Experience – The future of Digital Marketing
    • Leveraging Micro-Influencers
    • Leveraging 1:1 Personalization & A/B Testing at scale
    • Customer Loyalty & Retention Strategy
    • Why Hyper-Personalisation is the future of marketing and how brands are nailing it
    • Conversation Media - The Next Big Opportunity in Brand Marketing
    • Demand Generation through Content Experiences
    • How can technology help brands achieve impact at scale using Influencer Marketing
    • Investments growth leaders considering for today and beyond
    • How OTT is changing the world of content